Is there a solution to this? The business world would call it an inefficient market, the need to bring together buyers and sellers. Except, in this case, it’s the need to coordinate the efforts of those who need and those who want to give.

Facebook and Twitter are helpful resources, but sometimes even that information is scattershot, unreliable, and uncoordinated. What can the world of IT do to facilitate a solution? What follows are three suggestions to the information conundrum.

Picture this: one website listing every volunteer need by location. If you want to help, you could sign up online via your phone or computer. Much like you might sign up for an online course, this idea would coordinate relief efforts. You could see available times and needs in your area. Once you fill a slot, other volunteers would know what availability is left.

What if one spot needs water, and two hours later needs batteries while down the road others need canned goods or diapers? Could we, in real-time, update supply lists noted with critical needs coordinated with drop off points?

Every Christmas, our family gets a catalog from Samaritan’s Purse. In it, we can select to provide schooling for a boy or girl, to buy a goat for a family, or to fund leg braces for a child with a physical disability. Why not create an online catalog for philanthropy towards disaster victims? Instead of writing a check to an organization, you could buy a generator for a family. Knowing where your money goes and how it specifically helps may encourage more giving from the community.

With the brainpower available in our society, there are myriad ways to solve the organizational problem of disaster relief. All it takes is for the tech community to come together.

Royal Deer Design would like to challenge its readers and clients to brainstorm solutions that would streamline disaster relief. With our help, the next big storm can be hit head on with a collective heart toward the common good. Feel free to comment your ideas here.

You probably already have a Facebook account right? You may have even checked it today to see if your friend had her baby or to drool over your buddy’s vacation. You know the definition of a tweet and +1, but do you really know how to use social media to help your business? This article will give you four introductory ways to use social media for increasing your profits.

If you’re like most people, you prefer doing business with someone you know. It’s nice to say your insurance agent is Chris, who’s name (not just business) is in your contacts list.

It’s the same for your customers. In addition to your personal account, make profiles for your business on Facebook, Twitter, LinkedIn, and Google+. Make friends, join networks. With these accounts in addition to your small business website, you’re on your way to getting your name known.

It’s a given that just having an account won’t get you the quantity and quality of business you seek. You’ll need to settle in and get comfortable. Post or tweet on your pages multiple times each week. Don’t get greedy, though. Try to make only one out of every 5 posts self-promotional. Other updates need to include content in which your readers are interested: news, events, deals, Q&A, etc.

Think of social networking like your old time southern town, complete with nosy neighbors and welcoming committee. Remember your manners and you’ll do just fine. For example, if someone follows you, thank them. If they share or retweet your post, do the same for them when you can. If someone says something nice about you, say something nice back about them. And if a “friend” reaches out to you by writing on your Facebook wall or sending you a message via LinkedIn or Twitter, get back to them. Tie into your message how your business can meet their needs or help with their concerns.

One of the nice aspects of social media marketing is the ability to keep tabs on your popularity status. There are websites such as Tweetdeck and Hootsuite out there that will allow you to control multiple accounts from one page. You can get weekly (or really, however often you like) updates on which posts are most popular- which content is getting interaction from potential customers.

If you happen to see some negative posts about your business, you can address them before they go viral. Communicate with the disgruntled poster and work toward providing a better experience with your business.

This agreement includes the opportunity for Instagram to remain independent while also being integrated into Facebook’s site. Mark Zuckerberg says of the acquisition, “This is an important milestone for Facebook because it’s the first time we’ve ever acquired a product and company with so many users. We don’t plan on doing many more of these, if any at all.”

If you are familiar with the Facebook like button, you’ll get this concept rather quickly. Once the +1 is clicked, Google’s feature not only shares content within a user’s network, but Google also reconfigures the search results for those within the user’s network with the +1 content at a higher placement.

For example, let’s say you click the +1 button on a costume company you traded with for Halloween, then someone in your network searches for costumes. This person will see a box beneath the results to that page saying that you +1’d with your name.

With the growing popularity of Google’s social networking site as well as all the features that come with having a Google profile, it’s a good idea to take advantage of the +1 opportunity. If your website’s design can handle the addition of the +1 button, it’s foreseeably worth the effort. All you need is for the right person to click on that button to be recommended to hundreds of users within her network.

Examine your webpage to determine a place in the header and a place where you want the button to appear. The Official Google Blog offers detailed pictures, video and step by step information on how to install the button.

Compared to Google, which gets 98% of its revenue from advertising, Facebook is more diversified. In one years time, Facebook is making 10% less from its advertising space, gaining funds from other avenues.

Interesting tidbits:
Who is the driving force behind Facebook’s payments business?
Zynga, the company that makes FarmVille and other popular Facebook games.

Which company bought $3.8 million worth of advertising on Facebook last year, representing 0.1% of Facebook’s total ad revenue?
Netflix.

Which company bought $4.2 million worth of ads from Facebook last year, also about 0.1% of Facebook’s total ad revenue?
The Washington Post

Which two companies have have officers who are on Facebook’s board of directors?
Netflix and The Washington Post

Steve Jobs to receive award posthumously
On February 11, 2012, The National Academy of Recording Arts and Sciences will honor Steve Jobs for his ingenuity. The Grammy Award posthumously honors Jobs for helping to “create products and technology to transform the way we consume music, TV, movies, and books.”

Most Popular Games of 2011
A list just released by Facebook has named the top games of 2011. Gardens of Time and Sims Social take the top two spots with Zynga’s CityVille coming in third place.

Medfield is the topic of conversation around Intel these days. This mobile chip for the new generation promises to be stiff competition for ARM’s mobile processors. The Medfield powered prototype Android smartphone is rumored to provide faster web browsing and takes an even faster photo.

1. Stage One – first and general sketch.

2. Stage Two – draft of a content.

3. Stage Three – a final design (www.facebook.com/MCreamFilm)

The error looks like this:

Please Update Your Secure Tab URL

To make sure users can view your app over a secure browser connection (https), please visit the developer console to update your Secure Tab URL.

Update secure URL | Temporarily turn off HTTPS

Solution:
The problem here is that the application/page that is supposed to be displayed in this place is hosted on unsecured server. To fix it, you must buy SSL Certificate for the hosting that you use for your Facebook App.

The cheapest SSL Certificated cost around $50/year. We suggest purchasing your SSL from rapidssl.com or instantssl.com.

Facebook
Google reviews state that there are nearly one billion search results for “Facebook” on their site. To put that into perspective, there are almost three search results for every man, woman, and child in America. It’s easy to see that Facebook is the largest and therefore, best place to advertise in social media today. It offers the largest readership and the most developed advertising platform compared to other social networks. Advertising on Facebook remains relatively cheap, making it a competitive choice over options such as Google AdWords, which can cost significantly more.
Facebook allows companies to focus on two areas: targeting groups or making a network. Targeted ads allow you to use the information Facebook collects on all of its members. How can this be useful? By allowing you to focus on a massive number of data combinations, for example: men over 50 who like smooth jazz, you are able to find your target audience in a snap. If you choose instead to make a network, you can make a page on Facebook. You can then pay to advertise that page and gain “likes,” thus developing your own network of fans on Facebook with whom to communicate.

LinkedIn
If you want the same type of groups targeting with a smaller network, LinkedIn is a viable alternative. While you won’t get the same data to market your groups, you get a finer grain of targeting so you can specifically advertise to people with, for example, a certain job title, like “Director of Operations.” LinkedIn is made for business networking. Therefore, if business professionals are your target audience, it is a wonderful tool. However business professionals are not the group you want to attract, you should look to advertise elsewhere.

Twitter
Despite Twitter’s great success, it has the least developed advertising platform of any of the social networks. In terms of sponsored advertisements, all you can do with Twitter is buy a sponsored tweet or pay to promote a trend on the main page.
To use Twitter successfully, a company must manually building up its network by gaining followers and following the right people. This method of networking will make your voice more prominent. The draw to using Twitter, as opposed to other social media platforms, is the “snowball effect” that you can have: you tweet, your followers retweet, the followers of your followers retweet, etc.

Twitter also makes it possible for your business to become searchable as people tweet about you. For example, someone’s search for “carpet cleaners” will find your business if you get people tweeting about it. Twitter also allows your message to be placed fully in the public rhelm, as opposed to a more focused network like Facebook, which is concentrated on the immediate network of a person and their friends.

As you can see, in order to find success via advertising in the social networking market, you must first determine your audience. Are you interested in a local or more global outreach? In the end, social media advertising is one of the least expensive and most efficient ways for placing your business in the public eye. If you haven’t yet, take the time to explore social networking and its advertising possibilities for your business.

Google+ now has over 20 Million users, and thats only in three weeks. To add to the staggering number is the fact that all of those people were by invite only. While Google+ was in beta, users were only allowed to use the site if they were invited by a current member.

The only launch that came close to Google+s’ numbers were Twitter’s back in 2009, and that was over a few month time span. Google+ is expected to grow dramatically over the next few months, and Google hasn’t even marketed the site to their Billion plus search engine users.