Pew Internet (Pew Research Center’s Internet & American Life Project) performed a telephone survey of 2,252 US adults in April and May 2010 regarding mobile activity. One of the most impressive information is how large the mobile internet audience is.
- 82% of respondents said they owned a mobile phone. It translates into 187 million, out of 228 million US adults. 8% ? 40% of that population goes online from their mobile devices. It is about 75 million people
- 65% of a population 18-29 year olds use internet on their handsets
- 55% of mobile Internet users are online with their mobile phones at least once a day
- 43% of mobile Internet users access the mobile Internet few times a day