Is Bing Better Search Engine Than Google?

According to Hitwise, Bing, Microsoft’s search engine, now has close to 30 percent of the search engine market and is gaining on Google. In January alone, Bing’s share increased by 6 percent.

To what can this increase be attributed? Is Bing the better search engine? According to Hitwise Google’s “success rate” ? the percentage of times users click on links yielded by searches ? is 65 percent, versus 82 percent for Bing.

However, Google remains, by far, the most popular search engine, with close to 70 percent of the market.