Black Friday Shopping Results: Kindle Fire on Top Inc. announced Monday that the popular Kindle Fire held the number one spot for bestselling product in Black Friday’s shopping results. There are four product in the Kindle family line: the $79 Kindle, $99 Kindle Touch, $149 Kindle Touch 3G and the $199 Kindle Fire, gaining top marks at only 8 weeks old.

Compared to Kindle purchases from 2010’s Black Friday, customers are purchasing 4 times as many Kindle devices this year. Dave Limp, Vice President for Amazon Kindle, stated, “We’re seeing a lot of customers buying multiple Kindles – one for themselves and others as gifts – we expect this trend to continue on Cyber Monday and through the holiday shopping season.”

Kindle Fire offers more than 18 million movies, TV shows, songs, books, magazines, apps and games – such as Netflix, Hulu, Pandora and Angry Birds. Not to mention the free digital storage available in the Amazon Cloud and Whispersync for books and movies. The Kindle Fire boasts a 14.6 ounce easy- to transport design, a touch screen in vivid color, and a powerful dual-core processor. This new member of the Kindle family features Amazon Silk – Amazon’s new innovative web. All this for a price tag of $199.