Google+ user base seeing pink

Google+, an upcoming social network, has women catching up with their male counterparts. The percentage of women users registering jumped from 23% on July 4th to 33% on July 14th.

It is predicted by Paul Allen, founder of, that Google+’s female population may surpass that of business social network LinkedIn come August. LinkedIn’s staistics, for it’s estimated 100 million users, report 63% male and 37% female.

Allen determined Google+’s gender estimates using a method based on US Census data about surname-popularity (the popularity of an individual’s last name) and the number of Goggle+ users with each surname.